Messenger Football

Sony

Sony Ericsson wanted to create a new way to engage with their target audience and via Microsoft Advertising approached us to build a game for Messenger. The brief was to make it fun and football releated, so we decided to create a classic penalty shoot out mechanic. This works perfectly in the two player Messenger game envrionment and is instantly addictive - you do NOT want to loose against your friends!

The game is very simple; you choose the target shooting area and the level of accuracy of placement, whilst your friend is doing the same for saving the shot. You then both see a played out sequence of whether you have managed to successfully score, or you friend has saved your shot!

The game was hugely popular and not only did it drive large numbers of game plays it also generated record click thrus to Sony Ericsson's website.